Mission Statement
ZELLCHEMING sees itself as a link between science and the manufacture and marketing of paper and fiber-based products.
ZELLCHEMING's technical committees develop technical topics and address new areas of growing importance to industry. By highlighting best practices and standardization work, ZELLCHEMING promotes knowledge transfer within the association, in research and in industry. Special emphasis is placed on the promotion of young talent through awards, scholarships, financial and technical support.
All technical committees (TC) integrate the topic of sustainability into their organizational structure and thematic work. The respective activities are bundled by the Sustainability Officer and communicated within the association. The way in which the topic is dealt varies according to the profile of the TC, but they all have one thing in common: reporting during the year as part of the ZELLCHEMING Expo from 2025 onwards. The relevant passages in the mission statement will then be revised and updated once a year.
Two pilot projects on sustainability will be initiated by the Executive Committee and the Secretariat before Expo 2025, and others will follow during the year.
Vision
ZELLCHEMING makes a positive contribution to securing the future viability of an innovative paper and fiber-based industry as a responsible shaper and trendsetter. This makes ZELLCHEMING an important player in the circular economy, which is increasingly being promoted and demanded by politicians, companies and society, with a sustainability-oriented EU bio-economy as its core element.
By 2030, all the association's activities will be aligned with the following guiding themes:
- Careful use of our resources: conservation of water, energy and raw materials, low-CO2 or carbon-neutral production.
- Use of digitalization technology and artificial intelligence in production and marketing to improve the social and economic components of sustainability.
- Increase the recyclability and recycling rate of paper and fiber-based products to further optimize the circular economy.
- To develop, design and market innovative products made from cellulose, cellulose derivatives and lignin, as well as other plant-based raw materials, as important elements of a circular economy.
- Sustainable organization of the association's work, recognition of commitment through a sustainability prize, which is awarded annually to two technical committees.